"PHILANTHROPY ISN'T LIMITED TO THE SUPER WEALTHY. IT CAN BE APART OF OUR DAILY LIFE & PRACTICE. A SIMPLE EVERYDAY REMINDER OF HOW BLESSED WE ARE."
crucares
Cru cares about the communities around us. Very much like a wolfpack, we strive to exist as a social unit and develop organically with a team-oriented spirit. With this attitude, we hope to create a society where unconditional love and support is provided to everyone. As a simple reminder of how blessed we are, CruCycle will donate a portion of the profits to one of our pre-selected project partners. The themes throughout our brand promote 'building strength through togetherness' & 'running with the pack'. It is also through togetherness we can help raise awareness for these causes.

"Small acts when multiplied by millions of people have the power to change the world." - Howard Zinn
Projects
THE WOOF INFINITY PROJECT

The Woof Infinity Project is a community project aimed to help support animal welfare in Singapore. It is to help raise awareness for the animal cruelty that exists today in the puppy mills industry. $1 from every rider at CruCycle will go towards supporting a local shelter partner every month to assist with the medical bills needed to keep the pups healthy and happy. We believe that learning, educating and spreading the word for this cause is truly beneficial for our furry friends.

http://www.woofinfinity.org

What is It

The Woof Infinity Project is a community project created by the CRU founders aimed to promote adoption and raise awareness to the many problems that exists today within the puppy mills industry.

the issues

A puppy mill, also known as a puppy farm is a commercial dog breeding facility where dogs are bred for profit. The standard of living for these poor dogs within the puppy mills are rarely acceptable. They are often bred under extremely harsh conditions; overcrowded housing, unsanitary conditions, without adequate food and water, no socialization nor vetenary care. When they are no longer able to reproduce, these breeder dogs are then killed.

goals

Our goal for the Woof Infinity Project is to promote awareness for the senseless killing of breeder dogs, promote adoption of these abused animals and at the same time help with donations in aid of medical bills for these puppies.

why?

Growing up, dogs have been an integral part of our lives. Our experience with these loyal animals drive their passion for this project. Our aim is to encourage more people to adopt as well as provide information on the true problems that exists within the puppy mills.

How?

$1 from every rider at CruCycle will go towards supporting this cause, monthly. CruCycle will also be organizing charity rides in support of these causes.